Video is becoming an increasingly popular way for businesses to communicate with potential customers with more and more businesses creating videos that feature marketing messages. This development is taking place alongside the increasing popularity of online videos for entertainment and social purposes too. YouTube currently dominates the world of video with millions of internet users regularly visiting the website in order to view different videos for a wide range of purposes. However, Bing and MSN have now come together to form Bing Videos.
Bing Videos is an exciting new video portal that uses the content from MSN videos and the search technology from the Bing search engine. In the past, MSN Videos has featured videos with a wide and varied range of content and videos from a selection of different sources. It has been stated that this will remain the case with even more opportunity for others to contribute videos to this service. Fox Sports, MSNBC and National Geographic have all had their videos feature in MSN Videos previously and will continue to play a role in Bing Videos too. It is believed that videos from other sources such as MySpace, Hulu and YouTube will also be included in Bing Videos, meaning that Bing Videos will be able to offer users a diverse selection of interesting video content.
The videos within Bing Videos are to be separated into different categories to make it easier for users to identify videos of interest and to search quickly and easily when using the Bing video service. Categories used will be based on subject content of videos, most popular videos, most recently added videos and other categories like this that will likely be of use for video searchers.
While it is unlikely that Bing Videos will be a major competitor for YouTube due to the extreme popularity and reliability of YouTube, it will likely be a popular choice for many internet users and will be a productive service due to the Bing technology used in Bing Videos. Bing and MSN have joined forces in order to provide users with another quick and easy ways to locate videos of interest and use and Bing Videos will likely be successful in the future.
Videos can play an important role in a search engine optimisation campaign because of the entertaining and personal way it is possible for those involved in a business to inform potential customers about their company and what they can offer them. A video can be an effective marketing tool and it is likely that this method of internet marketing is going to increase in popularity further and that websites like Bing Videos will be successful because of this development.
At SEO Consult, we use videos to help our clients to develop their brands online, improve their website rankings and increase the amount of targeted traffic that visits their websites. Videos can be extremely useful in search engine optimisation and we can help you to create effective videos that will help your business to prosper in these competitive times.



