Google Web Elements

Google is offering webmasters an opportunity to add Google products to their own websites in a quick and easy way. Google Web Elements is the name of this feature and taking advantage of the opportunity on offer could be beneficial for a business in many ways. Not all Google products are currently available but some of the most exciting products are and could make a big difference to a website in terms of the increasing of traffic and the improvement of search engine rankings.

The Google Calendar is one product that is available and that will allow visitors to a website to see and be reminded of days of significance and importance. For example, if a website was currently having a sale but there was only a few days left until this sale ended, this could be highlighted on the calendar so visitors to the site could see this information quickly and clearly.

The Conversation tool can also be added to a website and can make a significant difference. This conversation element will allow visitors to the website to post comments and share their opinions and feedback on the site. This means that the content of the website can be updated regularly and that there will likely be more content featuring keywords on the site. Both of these factors can help improve the ranking of a website in the search results.

Custom Search is also offered by Google as part of Google Web Elements and this is a feature that can allow a website to earn a little more money too. Custom Search provides visitors with the ability to search the website and other websites too. Google Ads will be displayed when a search is carried out and if the webmaster chooses to link their Google AdSense account then they will receive some of the revenue.

News can also be added to a website easily and can be an important addition as it enables visitors to view the most recent stories and news items easily. Again, having a feature like this on a website can help keep the visitor engaged and on that web page. Encouraging them to stay and explore a website for a longer period of time is important when trying to make them turn from a visitor into a customer.

Google is also offering other products such as YouTube News, Presentations, Maps and Spreadsheets too.

All of these products offered by Google Web Elements can help a business and its website in many ways and be useful in search engine optimisation.

At SEO Consult we help our clients achieve great results through search engine optimisation by using a wide range of the most effective SEO methods. Google Web Elements may be a new opportunity from Google to increase traffic and improve rankings and its progress and contribution in SEO will be monitored. If appropriate and successful, we will help our clients use Google Web Elements as an SEO tool in their search engine optimisation campaign.

Related posts:

1. The elements of a link
2. Google launches Living Stories
3. Google News enables users to add custom section
4. Will Google mean the end of newspapers?
5. Google to provide and sell music on its search pages

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This entry was posted on Saturday, October 24th, 2009 at 4:17 pm and is filed under Google SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.