Interesting Facts on SEO

An interesting fact about SEO is that it is constantly evolving. Therefore it is essential for SEO agencies in New Zealand to keep up with the latest updates. Keeping in touch with all the innovation can help businesses how up constantly in the top rankings.

Every year Google updates its algorithms hundreds of times. While it sound over whelming having to keep up with all these updates, the SEO agencies need to make sure that they do so.

The following are some of the interesting facts regarding SEO in the coming years which would help you choose the right SEO Company in New Zealand.

  • In order to make sure that you stay at the top along with other contenders it’s important that you play by Google’s rules. While being able to rank on Yahoo orbing is good but it is only those companies which rank on Google who have a higher chance of success. This is because majority of users find about different businesses while searching those on Google then followed by other search engines.
  • When a business ranks high on Google, it appeals to the user’s buyer persona. This means that they would rather prefer to do their own research when looking for a product rather than having to depends on blatant advertising. There are people who are definitely searching for a great many things. The right key words placed strategically can help people find a business much faster. This is exactly what a good SEO company aims at.
  • When a user is looking for a certain good or service they would rather sue a longer key word which is based on four to five words at least. Instead of simply relying on a single word or a term it’s better to use longer key words to enhance the search results. These longer tail keywords always work
  • Usually Google searches take place on mobile device instead of computers. This was an analysis carried out in ten countries including USA and Japan. This means that it is essential for a business website to be mobile friendly. This allows the site to be navigated easily on a mobile device and improve the user experience.
  • Google uses two important signals to rank any website. These include high quality content and link building. This is something which hasn’t changed much in the past four or five years. It is only quality content which can actually help websites gain quality traffic which results in leads. It is important that emphasis is given on quality instead of quantity. This is one thing which appeals to the buyer’s persona and make them visit a website time and again. This also helps develop a loyalty and a sense of reliance between the user and your online business.
  • The longer the content the better it ranks on a website. The simple fact that a search query is longer than four words there is essential something specific which the user is looking for. Therefore a detailed information on what they are looking for is sure to get their attention.
  • The right SEO agencies make sure that they get better at it as time passes by. The top priority is always growing the organic presence of a businesses using the right kind of strategies.

Seeking the help and expertise of SEO New Zealand by Advanced Marketing can help boost your business.