When looking for something that is confined or related to a specific area, a local internet search service can be very helpful in the providing of relevant details. Yahoo! local search is already known for offering searchers the opportunity to confine searches to certain areas by using this feature of the search engine. However, Yahoo! is now hoping to improve the local search it offers further by giving the user more and more relevant options to choose from.
New links will now be displayed in the Yahoo! Shortcut section at the top of the search results page when a local search query has been made. When a local search has been carried out, the usual results will be displayed but these results will also be accompanied by various links allowing the user access to other relevant information and details. These links may be for directions, photographs, reviews and any other information that is related to the search query and that has been deemed relevant by the search engine.
Some users may not believe this to be a very helpful development. The results displayed are obviously of great importance and navigating away from them to visit pages of other information may be viewed as a confusing and time wasting process. However, once one of these links has been clicked, the visitor will not be redirected to another page as the information will actually be displayed right alongside the search results. This can be viewed as very advantageous for the user because it is such a convenient way for extra relevant information to be given. Due to these changes, finding a wide selection of information about a location and anything you may be looking for in an area can be quick and easy by exploring the options offered to you once a search query has been carried out using the Yahoo! local search service. This service can be used for many different reasons and may be useful in many different ways. For example, if you were to become lost in a certain area and could access the Yahoo! local search using your mobile phone, it would be possible for you to find your way easily and quickly as you would be provided with so much relevant information directly to your mobile phone.
Yahoo! hopes that by adding these extra features to the Yahoo! Shortcut section in the results page when a local search is carried out that users of the search engine will receive more relevant and useful results and information quickly and with ease.
Search engines, the way they operate and the options and services they offer are constantly adapting and evolving. It is important to remain updated on any changes made to them because of the influence these changes can have on a search engine optimisation campaign. Here at SEO Consult, we can help to keep you informed of all the latest search engine optimisation news and developments and help you tailor your search engine optimisation appropriately, ensuring that you are using the most up to date and relevant search engine optimisation techniques for your business.
Related posts:
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- Yahoo! Search gets updated
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- New search features from Yahoo! and how this may affect brands
- Yahoo! no longer handles search alone
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