Loading ...If you’ve been working on your site’s SEO, then you’ll know how important content is. Good, fresh, interesting content that is published on a regular basis is the key to getting to the top of the search engine results pages. If you really want your content to work hard for you, it’s a good idea to target Google News.
Google News gets its news stories from a selected group of websites, and it’s not easy to get on the list. If you really want to make a go of it, content is a big part of what will get you there. If you don’t have the resources for in-house content provision, you can talk to our experts at SEO Consult Australia.
Here are some content tips to get your site noticed by Google News for SEO:
- Content must be original. Original, fresh content is what Google is looking for in its news pages. Try to get into the news mindset.
- Multiple authors. Good news sources tend to be publications which have many authors. If you’re sourcing content as part of your search engine optimisation plan, it can also help to set up multiple author profiles to explain the differences in tone for your pieces.
- Know the format. Google has a preference for articles that are set out properly. Your articles should follow a consistent format that looks as newsy as possible if you want a chance to be featured. Set out the article title, by-line, date and time, and have consistent paragraph size and spacing. The best length for articles is 250 to 300 words. Use established news sites as guides.
These are just a few of the things you need to cover when you’re trying to get into Google News. With Research and hard work you can make it happen.
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Tags: content, Google SEO, quality content, Search Engine Optimisation
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