Loading ...Participating in or attracting participants of social bookmarking sites can be a way to boost your SEO. Social bookmarking can work as a sort of automatic article marketing method, one which doesn’t involve putting your site’s content at risk of being duplicated. It can also be the source of some nicely relevant links, if you manage not to offend the community.
Newcomers to any social media sphere tend to make a lot of mistakes, particularly when they’re participating with a business motive in mind. Thousands of businesses have swarmed to the social media, convinced that it’s the way of the future for online marketing. It probably is, but not in the straightforward way that these businesses seem to think. Social media requires a delicate touch and, more importantly, real engagement.
Social bookmarking isn’t something that you necessarily have to participate heavily in to benefit from. It is possible to be open to others bookmarking you. Talk to us at SEO Consult Australia when you’re considering adding social media to your search engine optimization campaign. Most sites will get more benefit from active participation. Participating actively can get you better known and get your pages more votes. If you do participate, there are some things to remember.
- You have to contribute before you get anything back. As with all social media, jumping in with a ‘me, me, me’ mindset isn’t going to get you anywhere with social bookmarking. It’s important to remember that these sites really are communities, and new people will be tested before they’re welcomed. Comment on other people’s posts and participate a little before submitting your pages.
- Know the level of the community before submitting. Some social bookmarking communities are general, and participants are open to all levels of material being submitted. A lot of social bookmarking sites are specific to one area, though, and their members will not appreciate overly simplistic articles being submitted. Reading some of the material that makes it to the top will give you a good guide.
- Don’t spam, flame, or abuse the community. This should really go without saying, but plenty of newcomers to social media sites make this mistake. Even when others make offensive comments, it’s important to remain professional.
- Set up an account that shares some of yourself. Most social bookmarking communities have been subject to a fair amount of spam posts, and the participants are often cautious about the intents of newcomers. If you set up an account with a generic user name and a default avatar, people will suspect that you’re a fly-by-night spammer. Injecting your profile with some of your personality will help at the beginning, and will also help your campaign as you go on.
- Don’t expect miracles. No matter how good your pages are, when you are new to a social bookmarking site you can expect an initial period of difficulty. Social bookmarking sites are just like any other community, and people tend to vote for their friends and people they like. Give the community time to get to know you.
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