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Setting up Web Analytics

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When you need to use discretion in order to track your visitors to your site, you may want to consider some of the following methods:

Installing hit counters
•    It is possible to set these up as they will help you keep track of how many visitors you get on either your site or your blog.  There are some counters that will allow you to run script.  All you do is paste their code.

Using web host statistical package
•    Your web host can keep track of each visitor to your site as they record this information in a log file.  The data is abbreviated and encrypted which can make it hard to use, yet they use a software tool that imports the log file in a database.  This transforms the data in a readable and easy to understand statistical report.  A web host statistical package also includes daily information such as total transfers at a client domain level as well as by reversed sub-domain level.  They also include total transfers from each section of the archive and daily transmission statistics.

Web traffic analysis software
•    Along with a log file provided by your web host they provide software that is able to summarize results in graphical reports.  They are highly flexible which means you save time by nein gable to manage the process yourself and be able to have control over what to include or exclude.

SEO web analytics

An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should.  Based on this information they should make recommendations on what to change or enhance.

If your business relies on boosting sales via SEO campaign they it vital that your SEO agency provides you with these reports on a regular basis.

It is up to your SEO agency to help make sense of confusing SEO reports.  They need to be presented to you in a way that is easy to understand, especially the important aspects such as

•    Visiting trends as these are perhaps the most important.  They show how many visitors your site has had plus an analyse from month to month
•    Top referring keywords is also important as they enable changes to be made regarding which way to lead your SEO campaign.  This information could help you look for new query terms if your current ones are not working.
•    Referring domains are an important web analytic as they provide data on where traffic originates from.  While most will show they come from search engines these stats can show some surprising insights.  Once you can analyse this information you can better understand what aspect of your SEO campaign to focus more attention on.  if start seeing patterns you can ascertain if these patterns fit in with your SEO campaign.
•    Click paths.  This information can highlight how users navigate your website. What this will show you is how effective or ineffective your site design is and what you can improve on.

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18 Responses to “Setting up Web Analytics”

  1. pligg.com says:

    Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  2. Anonymous says:

    Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  3. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  4. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  5. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  6. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance.

  7. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance.

  8. barkhan.com says:

    Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance.

  9. oldrec.com says:

    Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  10. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  11. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  12. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance.

  13. bloob.net says:

    Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance.

  14. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  15. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance.

  16. Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  17. jetmarks.com says:

    Setting up Web Analytics…

    An effective SEO optimiser should provide web analytics that are able to tell you what is working or not working as effectively as it should. Based on this information they should make recommendations on what to change or enhance….

  18. Anonymous says:

    Setting up Web Analytics…

    It is possible to set these up as they will help you keep track of how many visitors you get on either your site or your blog. There are some counters that will allow you to run script. All you do is paste their code….

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